Buy King

Based on the highly confidential private family wars of Korean Chaebols, Buy King offers an exclusive glimpse into the engrossing details of the intricate family dynamics and succession wars of Korea’s wealthiest families and each member’s battle to sit at the throne of the multi-billion-dollar family business. This series will especially dive deep into how the generational differences of culture and values can affect not only the succession of power but also a family, company, and even society itself.

Ju Ji-hoon, JUNHO, Choi Dae-hoon, Im Se-mi, Yoon Se-a, Lee Sang-hee. See the cast cards above for character names.

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